Jimmy Romanowski

Summary

Hands-on web development lead with 19 years of experience building marketing websites, the last three running cas.org on Webflow Enterprise at Chemical Abstracts Service. Led the migration of a 13,000-page, six-language site from Drupal to Webflow and is now leading a full redesign of cas.org. Has managed a team of three designers and developers, and today runs daily standups for a two-person web team, set up Jira user stories, aligned cas.org to WCAG AA, and builds reusable components. Uses Claude, Claude Design, Figma and Webflow MCP to design, build and maintain the site, and built Claude workflows that cut a roughly 200-hour manual review to about 8 hours.

Experience

1. May 2023 to Present

   Senior Webflow Developer

   Chemical Abstracts Service (CAS) · Full-time · Columbus, Ohio

   Lead developer on a two-person web team and the go-to person for much of the site's day-to-day work.

   Site ownership and migration

   • Managed and implemented the migration of cas.org, 13,000 pages across six languages, from Drupal to Webflow Enterprise, keeping the search equity built over years.
   • Worked with marketing leadership, project managers and stakeholders to decide which pages to keep and which to retire, using page-view data to make the call.
   • Manage the Webflow Enterprise site, HubSpot integration and Smartling translation workflow for five secondary locales (pt-BR, ko-KR, es-ES, zh-CN, ja).

   Redesign and design systems

   • Leading a full redesign of cas.org. Gathered ideas and observations from internal stakeholders and turned the research into a clear list of what should change and how to serve customers better.
   • Prototype page layouts in Claude Design and Figma, settle design decisions, then build the approved pages in Webflow through MCP.
   • Design for long-term scale by building meaningful, accessible and performant components that can be reused across pages.
   • Aligned cas.org to WCAG AA accessibility standards.

   Team workflow

   • Run daily standups with the team to triage incoming tasks and assign each to the right person.
   • Set up user stories in Jira for cas.org work.
   • Contributed to a 3% lift in site conversions over three years through landing page and experimentation work.

   AI-assisted SEO, GEO and site maintenance

   • Built Claude Skills that run SEO, GEO and AEO audits and structured data audits; the skills are used by the marketing team of about 36.
   • Run sitewide maintenance with Webflow MCP: fixing structured data issues, repairing broken links and finding gaps in component usage.
   • Set up a workflow with Webflow Analyze and Claude to track FAQ performance and add new FAQs based on what people ask in LLMs.
   • Designed an AI application review system with Claude for an internal CAS program: about 960 applications scored in roughly 8 hours, replacing an estimated 200 hours of manual work and saving about $23,000.
   • Member of the cross-functional AI Enablement team rolling out generative AI tools across the enterprise, and of the Change Agent Network.

   • Webflow Enterprise
   • Figma
   • Claude
   • Webflow MCP
   • HubSpot
   • Smartling

2. Apr 2022 to May 2023

   Front-End Developer

   Vaco (client: Precision for Value) · Full-time · Remote

   • Built websites, landing pages and email templates for digital marketing initiatives, including custom WordPress themes and plugins.
   • Worked with designers and marketing teams to deliver responsive, cross-browser experiences.

   • WordPress
   • Front-End Development
   • Email development

3. Mar 2021 to Apr 2022

   Webflow Developer

   Vaco (client: Health Carousel) · Contract · Columbus, Ohio

   • Designed, built and A/B tested Webflow landing pages that improved conversion, contributing to an $8M revenue milestone.
   • Integrated HubSpot, GA4, Google Tag Manager, Hotjar, Zapier and Parabola for full-funnel campaign tracking, and promoted experimentation with non-technical teams.

   • Webflow
   • A/B Testing
   • HubSpot
   • GA4
   • Hotjar
   • Zapier
   • Parabola

4. Oct 2019 to Mar 2021

   Owner

   19 Eagle LLC · Columbus, Ohio

   • Ran an independent studio designing and building conversion-focused websites in Webflow and WordPress, including client strategy.

   • Webflow
   • WordPress
   • Conversion design
   • Client strategy

5. Jul 2014 to Oct 2019

   Senior Web Developer

   Saga Communications · Columbus, Ohio

   • Designed and built sites end to end and helped manage a WordPress multisite network of 125 radio station websites, with about 15 custom themes and 10 custom plugins.

   • WordPress
   • PHP
   • SASS
   • JavaScript
   • Multisite
   • Figma
   • Sketch

6. Apr 2013 to Jul 2014

   Web Developer

   RevLocal · Granville, Ohio

   • Managed a team of three designers and developers: helped assign work, held 1:1s and reviews, gave hiring input and trained team members.
   • Built custom WordPress sites and e-commerce stores for about 20 small business clients, including Airtron and Mul-T-Lock, and joined client strategy sessions.

   • WordPress
   • PHP
   • SASS
   • LESS
   • JavaScript

7. Oct 2009 to Apr 2013

   Marketing Coordinator and Creative Services Manager

   Radiant Technology Group · Lewis Center, Ohio

   • Ran marketing campaigns and designed interfaces for video conferencing touch panels and digital signage for clients including Wendy's, Chase, Cardinal Health and L Brands.

   • UI design
   • Campaign marketing
   • Digital signage

8. 2007 to 2009

   Graphic Designer and Web Developer

   Xstatic Media

9. 1998 to 2004

   Administrative Specialist

   New York Army National Guard

Skills

Education

Schenectady County Community College

A.A., Liberal Arts: Humanities and Social Sciences

2000 to 2002